Claim LD03-SL-C16 (v1.0)
In a preregistered field experiment with 791 professionals at Procter & Gamble, individuals working with AI matched the performance of teams working without it on product-innovation challenges, and AI helped bridge the gap between R&D and commercial staff.
Research opportunities this claim motivates
What this claim leaves open for research. Each is a hypothesis about a gap, not a finding.
- Does deploying AI to whole teams change the work that individual licences did not?On product-innovation challenges at Procter & Gamble, individuals with AI matched teams without it; this manipulates team composition on a bounded task, not ongoing deployment to existing units.
Provenance and status
- Claim type
- ESTIMATE (as printed: “ESTIMATE”)
- Publication status
- ELIGIBLE (QUALIFIED) (as printed: “ELIGIBLE WITH QUALIFIER”)
- Verification state
- CONTENT_VERIFIED_PRIMARY (ABSTRACT_ONLY) (as printed: “CONTENT VERIFIED ABSTRACT”; verified by: UNKNOWN)
- Does not license
- Sustained operational outcomes; firm performance
- Source (field 6, as printed)
- Dell’Acqua, Ayoubi, Lifshitz et al., “The Cybernetic Teammate: A Field Experiment on Generative AI and Teamwork,” Organization Science 37(4), 2026
- Source type (field 7)
- PEER_REVIEWED_JOURNAL_ARTICLE (as printed: “Peer-reviewed journal article”)
- Institutional position
- Independent academic
- Maturity (claim evidence / publication maturity)
- EMERGING (as printed: “EMERGING”)
- Recorded date
- 2026-10-15
- Currentness / correction
- This is the current version. No correction or concern relation is recorded on its Sources.
Version
Current version v1.0, resolved through the explicit current pointer CLAIM--LD03-SL-C16.
Pinned Sources (field 6, version-specific)
- “Dell’Acqua, Ayoubi, Lifshitz et al., “The Cybernetic Teammate: A Field Experiment on Generative AI and Teamwork,” Organization Science 37(4), 2026” → SRC-SL-DELLACQUA-ET-AL-ORGANIZATION-SCIENCE-37-4-2026--v1.0 — Dell’Acqua, Ayoubi, Lifshitz et al., “The Cybernetic Teammate: A Field Experiment on Generative AI and Teamwork,” Organization Science 37(4), 2026; class PEER_REVIEWED_JOURNAL_ARTICLE (explicit public provenance pin)
All 25 canonical Claim fields (raw values and normalized values)
| # | Canonical field | Canonical value (verbatim) | Normalized (Claim Value Vocabulary v1.0.2) |
|---|---|---|---|
| 1 | CLAIM ID | LD03-SL-C16 | — |
| 2 | PUBLIC-FACING CLAIM | In a preregistered field experiment with 791 professionals at Procter & Gamble, individuals working with AI matched the performance of teams working without it on product-innovation challenges, and AI helped bridge the gap between R&D and commercial staff. | — |
| 3 | CLAIM TYPE | ESTIMATE | base_types: ESTIMATE |
| 4 | RESEARCH STRAND | C — Work reorganization and verification | — |
| 5 | MATURITY | EMERGING | states: EMERGING |
| 6 | SOURCE | Dell’Acqua, Ayoubi, Lifshitz et al., “The Cybernetic Teammate: A Field Experiment on Generative AI and Teamwork,” Organization Science 37(4), 2026 | source_ids: SRC-SL-DELLACQUA-ET-AL-ORGANIZATION-SCIENCE-37-4-2026 |
| 7 | SOURCE TYPE | Peer-reviewed journal article | classes: PEER_REVIEWED_JOURNAL_ARTICLE |
| 8 | INSTITUTIONAL POSITION | Independent academic | — |
| 9 | SCOPE | Product-innovation challenges at one consumer-goods firm | — |
| 10 | DESIGN | Preregistered randomized field experiment, 2×2 (AI or not, individual or team) | — |
| 11 | SAMPLE / DATASET | 791 professionals | — |
| 12 | MODEL / TOOL / VERSION | Generative AI (model not checked) | — |
| 13 | COMPARATOR | Individuals and teams without AI | — |
| 14 | MAIN RESULT | Individuals with AI perform at the level of teams without AI; AI bridges functional silos; more positive emotional responses; human judgement still matters in selecting ideas | — |
| 15 | INFERENTIAL TARGET | Whether AI substitutes for or changes the organization of teamwork on a bounded task | — |
| 16 | DOES NOT LICENSE | Sustained operational outcomes; firm performance | — |
| 17 | VERIFICATION STATE | CONTENT VERIFIED ABSTRACT | state: CONTENT_VERIFIED_PRIMARY · qualifiers: ABSTRACT_ONLY · verified_by: UNKNOWN |
| 18 | LIMITATIONS | Checked against the official abstract only, read in the Crossref record on 15 October 2026; bounded innovation challenges, not routine operations | — |
| 19 | CONTRADICTORY / SUPPORTING SOURCES | Raises an organizational-design question that the individual-provision trial does not test | — |
| 20 | GEOGRAPHY / LANGUAGE | Not checked / English | — |
| 21 | DISTRIBUTIONAL LEDGER | Not analysed in this claim | — |
| 22 | R01 / FIELD-MAP LINKS | LD-03, D2 | — |
| 23 | WHAT WOULD CHANGE THIS CLAIM? | Full-text reading, or evidence from sustained operational work | — |
| 24 | PUBLICATION STATUS | ELIGIBLE WITH QUALIFIER | state: ELIGIBLE · qualifiers: QUALIFIED |
| 25 | RECORDED DATE | 2026-10-15 | — |
Field 22 references resolved against Field Map v0.2: LD-03 (LIVING_DEBATE); D2 (DOMAIN)
Cited by Living Debate versions
Research-of-record provenance
Materialized by sociolens-materializer 0.6.0 at 2026-09-28T20:00:00.000Z; normalization contract SocioLens — Claim Value Vocabulary v1.0.2 — Pre-Spike Materialization Contract (v1.0.2). Content seal SHA-256 038c8f5828228c07a39c2bb50fae8969a39ee4f9c4766fba4dd2e18be211dcd5.
Repository-authored inputs (not Drive exports)
- SocioLens claim — LD03-SL-C16 v1.0 (v1.0) — written in the SocioLens repository by Project Lead (Claude, AI) on 2026-10-15; no Drive identity exists. Authority: AGENTS.md "Authority" (the Project Lead decides research content within the research-integrity rules) and the Owner's choice in the SocioLens project chat on 15 October 2026 to build the LD-03 debate; a new Claim, first version, written from the project's LD-03 source notes, checked against full texts or official abstracts. Block “ENTRY 16 — LD03-SL-C16” SHA-256
a54b32bf9bdbb9baae1db293d1bf73c4100f77e1b1a12fa391563dc7603bd87f; fixturefixtures/authored/claims/LD03-SL-C16--v1.0.
Builder decisions (not Drive data)
- VERSION = v1.0 — basis: Claim version taken from the repository-authored claim fixture version (SocioLens claim — LD03-SL-C16 v1.0); the first version of a new Claim of the LD-03 debate
- CURRENT_POINTER = true — basis: repository-authored claim "SocioLens claim — LD03-SL-C16 v1.0" (Project Lead (Claude, AI), 2026-10-15); basis: AGENTS.md "Authority" (the Project Lead decides research content within the research-integrity rules) and the Owner's choice in the SocioLens project chat on 15 October 2026 to build the LD-03 debate; a new Claim, first version, written from the project's LD-03 source notes, checked against full texts or official abstracts
- FIELD_6_SOURCE_REFERENCE = SRC-SL-DELLACQUA-ET-AL-ORGANIZATION-SCIENCE-37-4-2026--v1.0 — basis: field 6 of ENTRY 16 — LD03-SL-C16 cites "Dell’Acqua, Ayoubi, Lifshitz et al., “The Cybernetic Teammate: A Field Experiment on Generative AI and Teamwork,” Organization Science 37(4), 2026"; the only field-6 segment of this ClaimVersion's repository-authored ledger block.
- SOURCE_PROVENANCE_PIN = SRC-SL-DELLACQUA-ET-AL-ORGANIZATION-SCIENCE-37-4-2026--v1.0 — basis: explicit version-pinned public provenance of this ClaimVersion (Amendment v1.2 §6): the pinned field-6 Source record "Dell’Acqua, Ayoubi, Lifshitz et al., “The Cybernetic Teammate: A Field Experiment on Generative AI and Teamwork,” Organization Science 37(4), 2026".